Video marketing is today considered to be important if you wish to be a successful marketer online. If you think about videos online, YouTube is the most popular site and its fast growth demonstrates how you need to keep up with Internet trends. Alexa ranks web sites for the amount of visitors and views and YouTube, which was established in 2005, is ranked third. YouTube is part of all our lives whether we are creating and uploading videos or are one of the billion daily viewers. A way to begin making videos yourself, even if you are a complete novice, is through an online company called Animoto.